ou build the perfect house, offer the perfect financial products, serve the perfect meal or create the perfect music. Whatever your product or service, your goal is to offer your customers the ultimate experience. But how do you convey that to your customer? How can you give the customer the feeling that your house is their home, your insurance policy is their security or your meal is their delight? The answer will always be in some form... “Marketing!” More specifically, “Branding”. To attract and motivate the customer, marketing must be appealing, unique, consistent, informative, truthful and aesthetically pleasing. As the marketing executive, you want it to be effective and efficient. Therefore it must be trackable. The web makes all of those things possible. Of course, you need the right web site and marketing plan! Magazine ads are $50 to $100 CPM (Cost Per Thousand). So, the cost of an ad in a magazine with 400,000 readers would be $20,000 to $40,000 per issue. TV ads can be the same for one 30 second spot. That can also buy you expo space at one major sporting event. 10,000 copies of a direct mail piece might cost you $2,500 to $10,000 to print; but, it’s going to cost you $5,000 to $10,000 in postage alone. That doesn’t even consider the cost of acquiring and maintaining the names. Even so, none of these forms of marketing guarantee that even one customer will respond, let alone make a purchase. But, $10,000 in web advertising, can guarantee 50,000 to 200,000 targeted customers will see your product information. We can tell you how! We built the largest business & career site network in the world. We’ve worked with hundreds of the top companies and advertising agencies in the world. Let 2020iSite create the perfect visions for your brand! The Sparks Group   Post Office Box 41140   Greensboro, NC 27404-1140   Office: 336.854.9852   We offer complete marketing services. Whether you want to explore magazine advertising or promote in professional sports, we can help! One of the most overlooked and best uses of your web site is to recruit employees. We’ve built over 800 career sites and have 30 years recruiting experience. We built the largest business and career site network in the world. With over 800 targeted sites, it’s advertisers and partners include some of the largest advertisers in the world.